BLURRING THE LINE BETWEEN ENTERTAINMENT, IMMERSION AND INTERNET OBSESSION.
Across Seasons 2 and 3, INVNT partnered with Netflix to deliver immersive launch experiences inspired by one of the world’s most recognisable entertainment franchises. From influencer harbour takeovers and large scale after parties to highly theatrical VIP dining experiences, the series blurred the line between fiction and reality through cinematic production design, immersive storytelling and social first audience engagement. Built for both physical attendance and digital amplification, the campaigns generated significant online conversation, creator engagement and media coverage across Australia.