CHALLENGE
For INVNT’s first Xero show in Asia, what was needed was a fiery moment, that announced Xero and INVNT were here and ready to stay; an event that would equip Xero users for future success amidst uncertainty in a rapidly changing industry.

INSIGHT
The Xero Asia Roadshow 2024 aimed to bring the partner community together for learning and inspiration. By curating strategic content and engagement initiatives, Xero empowered attendees to navigate the evolving landscape confidently.

IDEA
Xero Roadshow. Through thought-provoking sessions in Kuala Lumpar, Malaysia, Xero encouraged partners to embrace innovative tools and forge connections, prompting them to consider: “What will you be doing in FY25 to win on purpose?” Implementing a focus on purpose-driven success to help unlock the attendees’ future potential.

Guests were given the opportunity to connect, learn and grow together, creating an environment with the freedom to network with accountants and bookkeepers across the region; highlighting Xero’s amazing partner community. The event featured an exciting lineup of exhibitors, giving guests the chance to learn more about products and services that can take their practice to the next level!