Xero
AI Music Factory: Generative AI in London and Nashville
BACKGROUND
Xero, a global leader in accounting software, has revolutionized financial management by integrating advanced AI capabilities into its suite. At Xerocon, the premier global cloud accounting conference held at ExCeL London, Xero showcased these innovations, highlighting AI’s transformative potential.
1,627
Earned Completions Across 2 Days
1.35 Minutes
Average Session Lasted
2,642
Attendees
324
Staff Members
1.35 Minutes
Average Session Lasted
295
Exhibitors
84
Guests, Investors, Media Crew
1.35 Minutes
Average Session Lasted
OPPORTUNITY
Xero wanted to captivate and inspire the business leaders at Xerocon by showcasing the potential of AI, without the barrier of data privacy.
Solution
Partnering with INVNT Innovation, an interactive AI installation was created that mixes AI and music to inspire and excite next-gen business with the future of emerging tech by making it accessible and fun.
Powered by GenAI, the ‘AI Music Factory’ activation made AI accessible and entertaining by swiftly transforming text into stunning images and producing high-quality content. With some simple inputs, the AI Music Factory allowed participants to create band names, songs, and album covers, receiving a 10-second tune and album cover in only 30 seconds.
