In today’s digital-first world, a live event is no longer a wishlist item. It is a business necessity. Human connection is tactile, irreplaceable, and the key to building real brand communities. Done right, an event does not just fill a room. It can become a commercial, cultural, and social moment that raises stock prices, shifts public […]
Fiction has been preparing us for an unseen, all knowing CEO for decades. Now technology could make it reality.
As universities navigate an ever-evolving landscape, authentic, emotionally intelligent messaging can help reinforce their values, sharpen their identities, and build lasting trust. Some of the world’s most recognizable brands – many of whom my colleagues at INVNT® have the privilege to work alongside – offer valuable inspiration. Companies like Netflix, Amazon, and Levi Strauss & […]
PepsiCo’s 2025 International Bottler Conference (IBC) wasn’t just a return. It was a reawakening. After years of change and distance, PepsiCo envisioned more than a traditional summit.
We have this saying: “the patient is the point.” It’s not just something we say—it’s something we’ve lived by since the very beginning of our partnership with PatientPoint. It’s not a motto; it’s a promise. A promise to our viewers, and a promise to our patients. That we will tell their stories with unwavering honesty—capturing […]
Formula E, the world’s first all-electric motorsport championship, has once again joined forces with INVNT® EMEA, the global brand storytelling agency, to create a bold new fan experience for the 2025 Monaco E-Prix. Set against the backdrop of Monaco’s iconic marina, the Formula E Fan Village will come to life on May 3–4, offering a free, immersive, […]
B&T has recognized INVNT and our APAC Managing Director, Laura Roberts, among its Best of the Best Experiential Agency Leaders — celebrating innovation, craft, and the fearless pursuit of ideas that move people. This recognition reflects the passion and creativity that define INVNT’s work across borders — from concept to experience, from story to impact. View the full list […]
In partnership with Cheil Worldwide, INVNT brought Samsung Mobile’s global vision to life with 4 days of immersive brand activations at the Brooklyn Navy Yard—culminating in a street festival, product launch, and a performance by Jaden and Willow Smith. From Team Galaxy Connect to hands-on moments with the Z Flip7, Z Fold7, Watch8, and Samsung’s […]
The shift from traditional marketing ROI to measuring impact through engagement and loyalty.
